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History (1961 - 2000)


1961
Executive Office moved to 30 Rockefeller Plaza, New York City.


1963
The Singer Manufacturing Company changed its name to "The Singer Company."


1965
 Singer introduces the "Touch and Sew" sewing machines.

 

Consolidated sales reached $979.8 million.



1966
Consolidated sales reached billion-dollar mark for the first time.


1970
Sales first topped $2 billion.


1971
Consolidated sales were $2.1 billion; shareholders numbered over 60,000. Singer employed nearly 120,000 people worldwide.


1973
Company stock was listed on the London Stock Exchange.

Annual Sales reached $2.5 billion.


1975
 Singer introduces the world's first electronic sewing machine, the Athena 2000.


1978
 Singer introduced the Touchtronic 2001, the world's first computer-controlled machine.


1979
Singer Headquarters are relocated to a new facility in Stamford, Connecticut.


1985
Singer introduced an entire new line of state-of the-art sewing machines with models designed to meet individual needs and budgets. These machines were built with "Duratec," a unique material which is stronger and lighter than aluminum yet provides double insulation. These easy to use sewing machines ranged from basic to the most sophisticated sewing machines and included a top-of-the-line electronic sewing machine which had the capacity to produce an unlimited number of stitch patterns, monograms, embroidery, and even sews sideways.


1989
Singer introduced the 9900 Unlimited with the largest microprocessor ever incorporated in a sewing machine.